3 Pieces You Should Have Printed Before Every Trade Show For A New Product

16 May 2019
 Categories: , Blog


Every year, people from all over the world make their way to trade shows of different types. The purpose of these events is to spread knowledge about new products and services, and as the developer of a new product or service, there is no better way to get recognized to establish a foothold in your industry. Preparing for a trade show involves a lot of different processes, but one thing that will have to be considered is what kind of printed materials you need. Take a look at three pieces you should have printed for your planned trade show event. 

1. Custom Displays 

You want the eyes to be naturally drawn to your product or service as soon as visitors step up to your booth. There is no better way to do that than by making sure your new product is displayed on a custom-printed display. You can work with a trade show display printing service to design the type of display you need, and they will design and print the display to your specifications so it will perfectly house and portray your product at the event. Even if you don't necessarily have a product, you can get a display to arrange things like business cards or brochures about your new service. 

2. Brochures

Speaking of brochures, this is one thing that every trade show participant really should have printed before the event. Brochures tell your prospects all those pertinent details about your item that they may have missed during their interactions with you. Plus, brochures are something that visitors can take home to remind them of the new product or service you are providing. Make sure you have high-quality brochures created with plenty of imagery, contact details, and information about your product. 

3. Banners 

Attracting people to your booth at a trade show is something that some participants find to be a challenge. There is so much to do and see at these events that it can be difficult just to stand out enough so that you don't get lost in the mix. Banners printed with your company name or information will help attract onlookers to your booth from long distances. These signage pieces can be hung up over the booth at a high height or situated on floor stands beside your booth, but in either case, they do a really good job of drawing people to where you are at the event. 

For more information and tips, contact your local trade show display printing service.